Every publishing house has three objectives, reduced costs, consistent quality and increased margins per issue. Businesses also need cost-effective options for their marketing, sales, production and finance materials. We understand the need to reduce costs and have positioned our printing prices to match and better any Litho Printer out there. We spare no expense to ensure we exceed your expectations. This is what makes us one of the most popular printers in Kyalami for the Midrand and Johannesburg areas.
Let’s look at costs and quality so you know the options available to you to optimise your print run.
Litho vs Digital - Setup Costs
· Litho: Requires initial setup, including creating printing plates. This setup cost is higher.
· Digital: Minimal setup; no plates needed. Lower initial cost.
If you are printing large volumes, litho can be better quality and cheaper. Beyond the set up costs, your litho costs per unit comes down. If you are not sure of your optimal quantity to take advantage of litho, let us know, we can help.
What is the optimal number of units to print before Litho is cheaper than digital? Talk to us, we will help you calculate your break point.
Print Volume
· Litho: Economical for large print runs (thousands of copies). Cost per unit decreases with volume.
· Digital: Ideal for short runs (hundreds or less). Cost remains consistent regardless of quantity.
Do you need to print reports, financials, business cards or other small volume items. Digital is generally the way to go. However if you increase the quantity for these runs you could benefit from economies of scale.
For precise calculations based on your specific printing project, we recommend reaching out to our team of printing experts who will tailor the cost analysis to your needs.
Colour Matching
· Litho: Precise colour matching using Pantone® inks.
· Digital: Simulates colours using a four-colour process; may not match Pantone® exactly
Pantone colour matching is crucial because it ensures uniformity in colour usage across various platforms, facilitating easy brand recognition. By using the Pantone Matching System (PMS), designers can precisely communicate their desired colours to printers, guaranteeing that the final printed materials closely match the intended shades. This consistency is essential for maintaining brand identity and ensuring that colours look the same across diverse applications, from packaging to advertisements and logo creation.
Consistency is essential for maintaining brand identity and ensuring that colours look the same across diverse applications.
Paper Types
· Litho: Versatile; handles various paper types (textured, coloured).
· Digital: Limited material versatility compared to litho.
Did you know, litho printers allow you to print on a variety of paper types including Laid Paper, Wove Paper, Rice Paper and more.
Laid Paper known for its distinctive grid-like texture leaves a unique imprint on lithographs. This texture is often visible when examining the print up close.
Wove paper is smoother and lacks the textured pattern of laid paper. It provides a clean surface for lithographic printing.
Thin and delicate, rice paper is sometimes used for lithography, particularly in Asian printmaking traditions. Its translucency adds an ethereal quality to the prints.
Remember your choices when it comes to your printer, materials and colour, will all help enhance reader engagement, and overall product quality. Let us guide you through the myriad of options available to you.
